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Archive for April, 2012

A Marketer’s Status Update: Don’t forget the past if you want to be around in the future.

Marketers who work solely within the social media space, have been screaming and boasting that relatively new technologies have offered opportunities to access an immeasurable amount amounts of data. They emphasize that this newly found data fuels and creates better marketing. They’re absolutely right. This stream of data can and does offer insight into the ability to form predictive consumer behavior based on gathered data.

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Posted on: April 20th, 2012 | Posted In: Data Digital Direct 

Polaris Integrated Campaign Drives ATV Sales

To increase awareness and sales within farmers and ranchers of the newly launched RANGER® Diesel line of All Terrain Vehicles, Polaris Industries turned to Infinity Direct for direct marketing expertise.

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Posted on: April 6th, 2012 | Posted In: Design